Hi, I'm Collins — Creative Strategy for DTC Brands
I run a boutique full-service ad creative agency specializing in creative strategy and social media ads that convert. We manage a large, diverse library of UGC creators as well as a team of graphic designers and video editors hand-selected for their understanding of direct response principles.
Hi, I'm Collins — Creative Strategy for DTC Brands
I run a boutique full-service ad creative agency specializing in creative strategy and social media ads that convert. We manage a large, diverse library of UGC creators as well as a team of graphic designers and video editors hand-selected for their understanding of direct response principles.
Trusted By
"Collins was instrumental in taking Folly from 0 to 1. She brought a rare combination of creative vision and performance rigor to how we approached Meta ads, building out testing frameworks and audience strategies that directly drove our early growth. She thinks like a strategist and executes like a creative, always looking ahead to where the next unlock is going to come from. Any brand looking to scale their paid social would be lucky to have her."
"Working with Collins for years has been a delight. She embodies everything a good creative strategist should be: creative, analytic, and collaborative. Whether it's unlocking new audiences, scaling product lines, bringing new products to market, or creating workflows that can handle high-volume outputs without sacrificing creativity and performance - Collins knows what she's doing."
"Collins is a powerhouse when it comes to ad creative. Working together I got to witness first hand how she problem-solves stagnancy and supercharges growth with her creative strategy. I'd recommend her to anyone looking to scale their ad creative or increase their creative diversity."
Join The Collins Fam
Winning creative, new audiences, and a whole lot of scale — a taste of DTC marketing done right.
I Do Creative Strategy
For DTC Brands In Motion.
I work with early and growth-stage teams who want more clarity and structure behind their creative — especially during periods of scale. I've led creative strategy during high-growth phases for DTC brands scaling across paid channels.
I've built creative operations from the ground up — designing workflows for testing, production, and crossfunctional collaboration.
Years of Experience
I've managed META campaigns spending over $900k monthly, hitting target CPAs and unlocking new audiences
Want An In-House Creative Strategist But Not Sure Where To Start?
Collins offers hiring and team structuring consultations as well as a full starter-kit for your new strategist once they're hired, providing B-roll, static templates, and creative competitive analysis for your industry. She also helps build workflows, team structures, and set up project and asset management using tools like Air and Asana.
Book a free consultationAdditional Services
I have many add-on services, working with partners in the industry who have immense knowledge and experience in their fields. Ask me about adding on:
Deep dives: supplement & wellness ad creative, UGC video production, and TikTok Shop strategy.
Call Me For A 30 Min Consultation
Let me know about your business needs and budget. Grill me on my DTC knowledge. Ask me about my work with AI and project management. Show me your top performing ad and let me tell you how we can keep it from fatiguing. Tell me your frustrations with your current agency. You never know what can come out of a 30 minute call with Collins!
Book a free consultation
